El Dorado Contenidos dedicated for more than 10 years to carry out advertising movies, feature film and documentaries. The feat was premiered in Buenos Aires on January 17, 2008.
Situation
Alex Tossenberg, the director and coauthor of the movie and executive producer of El Dorado Contenidos needed to develop the movie´s image and create pieces of communication that were going to support the different stages of the project. The movie had not even been started rolling when CUOMA began to work along with the team to define the esthetics that matched to the contents and the message of the movie.
Results
An excellent position was achieved in the search engines owed that the web site was realized entirely in HTML and CSS and not in Flash as most of movie´s sites. The key factor was to work in advance to get to keep informed both the investors and the press and the public in general about the advances of the project, generating expectations and good predisposition. This achievement of excellent position was as a result of the opening of the web site one year before the movie premiere.
http://www.gigantesdevaldes.com
