Sanyo made a promotion of its "Digital Flash Disc + MP3 Player 1 GB" during the very well-known Electronics party Creamfields 2007 and it was necessary to communicate and support the action from the web.
Situation
Sanyo realized a promotion of its "Digital Flash Disc + MP3 Player 1 GB" during the very well-known Electronics party Creamfields 2007 and it was necessary to communicate and support the action from the web.
Solution
We designed a microsite to tone with the target, the look and feel of the party and the web site www.creamfieldsba.com, in order to highlight the product in this environment.
Results
The microsite was created in order to show the product in the electronic party environment, detailing its characteristics and associating it with the event. Such aims were reached satisfactorily.
http://www.sanyo.com.ar/creamfields
